Unwrap is a new festival, for and by the digital entertainment industry. With a conference, workshops, demo sessions, live shows, and an esports tournament, it appeals to people from the music, games, and film industries, among others. This called for a creative brand with a strong digital feel.

Unwrap is the festival where the digital entertainment world comes together. From conferences and workshops to live shows and esports tournaments - this event, organized by DAE and Wild West, required an eye-catching and dynamic visual identity.

Where we made the difference

Unwrap's focus is on interactive entertainment, which immediately inspired us to create a playful and interactive brand. The bright colors and vibrant shapes collide, bump and move on each other, both digitally and in print, which perfectly matches the creative mood of the festival.

At Hunt, we worked out a visual concept that seamlessly reflected the energy of the festival. The corporate identity was designed in a way that allowed the organization to continue working on their own with a set of clear guides and tools. A digital feel that works both online and offline.

Unwrap shows how visual identity goes hand in hand with experience. Looking for a dynamic concept that makes an impact both digitally and in print? We'll help make your brand as interactive and eye-catching as Unwrap's.

Case coming soon!

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